[WeWellness, Inc] PRIVACY POLICY
This Policy encompasses The WellGrown Collective and all related platforms and services.
Effective date: May 27, 2026
WeWellness, Inc is not a licensed medical or healthcare provider. The content and services offered through this website, including but not limited to articles, programs, consultations, and other materials, are intended for general wellness and informational purposes only. Nothing on this site should be interpreted as medical advice, diagnosis, or treatment. You should always consult with a licensed physician or other qualified healthcare provider regarding any medical condition or health concern. By using this website, you acknowledge and agree that WeWellness, Inc is not providing medical care or advice and does not claim to do so.
Welcome, we are ecstatic to have you! WeWellness, Inc. (“WeWellness”, “we”, “us” or “our”) operates The WellGrown Collective, and we care about your privacy. We have developed this Privacy Policy (this “Policy”) to describe the information we collect, how that information may be used, with whom it may be shared, and your choices, in connection with your use of (1) our website located at https://wewellnessroots.com, any related subdomains, and any other websites that we link to this Policy (collectively, the “Website”), (2) our mobile application Ayori (the “App”) and (3) The WellGrown Collective health resource community platform, including our in-person work, in-person events, community engagement efforts, and related services and resources (collectively, the “Community or Collective”), (4) our predictability engine (Samarra Suite). The Website, the App, the Community, and all related services, content, and other resources available on or enabled via the Website, the App, and the Community shall be considered the “Services.”
This Policy is incorporated into, and is part of, our Terms of Use, which governs your access to and your use of our Services. This Policy does not cover information we receive from third parties. If you have any questions regarding this Privacy Policy, please contact us at wewellnessbusiness@gmail.com.
By accessing the Services, you agree to be bound by this Policy. If you do not agree to the terms of this Policy, please do not use the Services. Each time you use the Services, the current version of this Policy will apply. Accordingly, when you use the Services, you should check the date of this Policy (which appears at the top) and review any changes since you last reviewed the Policy.
OUR PRIVACY PHILOSOPHY
At WeWellness, we value your right to privacy and are committed to safeguarding the information you share with us. Our approach is rooted in transparency — we aim to clearly explain how your personal information is collected, used, and disclosed, so you can feel confident and informed every step of the way.
INFORMATION WE COLLECT
WeWellness collects two types of information from users of our Services:
Personal information — details that can identify you, such as your name, email address, or phone number.
Aggregate information — data that cannot identify you, such as how often you visit our website or the type of browser you use.
We collect both personal and aggregate information in the contexts described below.
Please note that WeWellness is not a “covered entity” or “business associate” under the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”). As such, HIPAA does not apply to the personal information you provide to us.
If you choose to share information publicly through our Services, please understand that WeWellness cannot control how third parties may access or use that information.
In general, we collect information to deliver and improve our Services, operate our business, and provide the content or support you request.
Information You Provide to Us
The WellGrown Collective Community
When you register to join our Community, we collect contact details such as your name, phone number, zip code, email address, preferred pronouns, race/ethnicity, and your chosen username and password. You may also indicate which health topics interest you.
We collect information related to your event registrations and attendance, newsletter subscriptions, and any other contact or personal details you choose to share.
You may also share your story or other personal information with the Community through written submissions, audio, or video recordings. Please note that anything you submit in this context may be displayed publicly and could identify you. Do not share information you wish to keep private or any details about third parties without their explicit permission.
Participation in certain events or activities, or actions within the App—such as joining specific health collectives—may allow others to infer medical information or conditions. For example, if you speak at a high blood pressure event or join a related collective, others may infer that you have high blood pressure. The same applies if you discuss medical experiences as a caregiver. We ask that you never identify third parties without their consent.
Ayori (App)
When you download or use our App, we collect your contact information (name, phone number, zip code, email, username, and password) and your selected health interests.
Connect Space:
When you use our messaging feature, we collect any data, text, photos, graphics, videos, messages, or other materials you provide through the Connect Space.
Events and In-Person Collection:
We engage with individuals and Community members at events and through in-person outreach. In these contexts, we may collect your name, address, email, phone number, date of birth, race, and ethnicity. We may also record video or audio of your interactions, subject to our Media Release.
If you complete a survey, please refer to the “Surveys” section below for details on the information collected.
Your Communication with Us:
We collect information when you communicate with us. The type of information depends on the communication method—for example, your email address and message content if you contact us by email. You may also participate in surveys or questionnaires, in which case we collect the information you provide in response.
Surveys:
If you participate in a survey, we collect the information you provide, which may include:
Age or date of birth
Race and ethnicity
Current health stage
Medical information, including your health history and that of your biological relatives
Lifestyle and risk factors (e.g., smoking status, alcohol consumption, exercise, diet)
Social determinants of health (e.g., environment, education, employment, mental capacity, insurance status)
Information We Automatically Collect
When you use our Services, we automatically receive and collect information from your device. This information includes the following:
Information about your device, such as the operating system, hardware, system version, the Internet Protocol (IP) address, device ID, and device language.
The specific actions that you take when you use our Service, including but not limited to the pages and screens that you view or visit, search terms that you enter, how you interact with our Services, resources that you open or download, and information about your interactions with other users.
The time, frequency, connection type, and duration of your use of our Services.
Information about your wireless and mobile network connections, such as mobile phone number, service provider, and signal strength.
Information regarding your interaction with email messages, for example, whether you opened, clicked on, or forwarded the email message.
Identifiers associated with cookies or other technologies that may uniquely identify your device or browser (as further described below); and
Pages you visited before or after navigating to our Website.
Cookies and Analytics
Cookies are alphanumeric identifiers that we transfer to your device’s hard drive through your web browser to help us identify you when you come to our Website. You have choices with respect to cookies. By modifying your browser preferences, you have the choice to accept all cookies, to be notified when a cookie is set, or to reject all cookies. If you choose to reject all cookies you may be unable to use those aspects of our Website that requires registration in order to participate. You can learn more about cookies and how they work at http://www.allaboutcookies.org. You can always disable cookies through your browser settings. Doing so, however, may disable certain features on our Website. You can opt-out from third party cookies that are used for advertising purposes on the NAI website at http://www.networkadvertising.org
We may use third parties, such as Google Analytics or other analytics providers, to analyze traffic to our Website. Google Analytics does not create individual profiles for visitors and only collects aggregate data. To disable Google Analytics, please download the browser add-on for the deactivation of Google Analytics provided by Google at http://tools.google.com/dlpage/gaoptout?hl=en. To learn more about privacy and Google Analytics, please consult the Google Analytics overview provided by Google at http://www.google.com/intl/en/analytics/privacyoverview.html. You may find additional information about Google Analytics at http://www.google.com/policies/privacy/partners/. You have the option to opt out of Google’s use of cookies by changing your settings through Google Ad Settings via the Google advertising opt-out page.
We may also use cookies, pixels, beacons, or other web tracking technologies to track the amount of time spent on our Website or social media and whether or not certain content, such as a video was viewed. We may work with a third party to collect and process this information for us, based on our instructions and in compliance with this Policy.
At the present time our Website does not respond to “Do Not Track” signals or similar mechanisms.
Interest-Based Advertising and Meta Pixel
We may also participate in interest-based advertising using similar technology. This means that you may see advertising on our Website tailored to how you browse, or you may see advertising for WeWellness, Ayori, or The WellGrown Collective on other websites based on your browsing behavior across websites. Some websites where we may advertise belong to ad networks that use your web browsing history to choose which ads to display on their network websites; these ads include advertising for WeWellness, Ayori, or The WellGrown Collective, and our Services. Other websites where you see our ads may use interest preferences that you have chosen on those sites, as well as registration and other information about you, to choose which ads to display to you. Some internet browsers, websites and mobile devices offer opt-outs for interest-based advertising. Please refer to the website that you are visiting, your browser and/or your device settings for additional information.
You can opt-out of receiving interest-based ads from third parties who are members of the Network Advertising Initiative (NAI) or who follow the Digital Advertising Alliance’s Self-Regulatory Principles for Online Behavioral Advertising by visiting the opt-out pages on the NAI website (http://www.networkadvertising.org/choices/) and DAA website (http://www.aboutads.info/choices/).
We use Meta Pixel to customize our advertising and to serve you ads on your social media based on your browsing behavior. This allows your behavior to be tracked after you have been redirected to our Website by clicking on the Facebook ad. The Meta Pixel stores a cookie on your device to enable us to measure the effectiveness of Facebook ads for statistical and market research purposes. We do not have access to the information collected through the Meta Pixel. However, the information collected via the Meta Pixel is also stored and processed by Facebook. Facebook may link this information to your Facebook account and also use it for its own promotional purposes in accordance with Facebook’s Data Usage Policy. The Meta Pixel also allows Facebook and its partners to show you advertisements on and outside of Facebook. You can opt-out of displaying Facebook ads by visiting your Facebook Ad Settings, and you can clear and control the information third parties share with Facebook in your Off-Facebook Activity page. If you do not have a Facebook account, you can opt-out of Facebook ads through the Digital Advertising Alliance as described above.
Session-Replay
We use session-replay technologies provided by third parties to record your interactions with the Services to help us diagnose problems and improve our Services. These technologies allow us to watch a DVR-like visual video playback of user sessions on our Services and capture your activities such as your clicks, mouse movements, scrolls, and keystrokes/key touches when you use our Services and may collect personal information from and about you.
HOW WE USE YOUR INFORMATION
In general, we use personal information that we collect from you to provide our Services, operate our business, and provide information that you request from us. This includes the following uses and purposes:
Create and administer your account in our Community.
Provide, operate, improve, maintain, and protect our Services.
Store, transcribe, and analyze Connect Space information to provide you with the Services.
Provide you with technical and other support.
Facilitate actions that you take in the Services.
Send you Services and company updates, marketing communication, and other information about Ayori, The WellGrown Collective, WeWellness, our Services, and products and services of third parties that we think you may be interested in, including information about healthcare programs.
Conduct research and analysis, and monitor and analyze trends and usage.
Enhance or improve user experience, our business, and our Services, including the safety and security thereof.
Personalize our Services to you.
Communicate with you and respond to inquiries, including to improve our responses.
Suggest resources and information that we think you might be interested in.
Send you push notifications through the App.
Operate our business and perform any other function that we believe is necessary to protect the security or proper functioning of our Services.
As necessary to comply with any applicable law, regulation, subpoena, legal process, or governmental request.
Enforce contracts and applicable Terms of Use, including investigation of potential violations thereof.
Detect, prevent, or otherwise address fraud, security or technical issues.
Protect against harm to the rights, property or safety of WeWellness, our Services, our Community, our users, customers, or the public as required or permitted by law.
Additionally, we use algorithms and machine learning models for personalization, safety and security, and to prevent abuse or other Terms of Use violations, including when you interact with our Connect Space. For example, our algorithms and machine learning models take into account the conversations you are having with our Connect Space to improve the responses we generate.
HOW WE SHARE YOUR INFORMATION
We want to be clear: we don’t rent or sell your personal information.
Like most companies, we share information in certain circumstances with third parties through operation of our Services and our business. Below we explain when that happens.
Other Users
Many features on the Services are private but you may post personal information, such as your story, to our Community. For example, when you share your story, your first name and any information about you that you share in your story may be visible and displayed to other users and to the public.
You may also use features in the Services that enable multiple users to participate and interact with each other such as by joining health circles that you and other users may interact with. Users that you interact with may, in some cases, be able to save that content or copy it outside of the Services, so do not share content that you would not want another user to save or share.
Service Providers
We use third parties to assist us with operating our business and providing our Services, such as our technology vendors that help us maintain our Services, partners that assist us with our marketing and communication, and service providers that help us to prevent and detect fraud. These service providers will have access to your information in order to provide their services to us.
We do not share mobile contact information with third parties or affiliates for marketing or promotional purposes. Information may be shared with subcontractors in support services, such as customer service. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Connect Space
Our Connect Space leverages certain artificial intelligence and deep learning platforms, algorithms, tools and models (“AI Services”) to collect, analyze, and respond to user prompts and requests with automated advice. When you use the Connect Space, we may share any content or other information you provide to the Connect Space with the AI Services in order to complete your request.
As Directed By You and With Your Consent
Except as otherwise provided in this Policy, we share information with companies, organizations or individuals outside of WeWellness only at your direction or when we have your consent to do so.
Legal Proceedings
We may share information with third party companies, organizations, governmental authorities, or individuals outside of WeWellness if we have a good-faith belief that access, use, preservation or disclosure of the information is reasonably necessary to:
Meet any applicable law, regulation, subpoena, legal process or governmental request;
Enforce a contract, including but not limited to any applicable Terms of Use, including investigation of potential violations thereof;
Detect, prevent, or otherwise address fraud, security or technical issues; or
Protect against harm to the rights, property or safety of WeWellness, our users, customers or the public as required or permitted by law.
Sale or Merger
We may share information about you as part of a merger or acquisition. If WeWellness is involved in a merger, asset sale, financing, liquidation or bankruptcy, or acquisition of all or some portion of our business to another company, we may share your information with that company before and after the transaction closes. In such a case, unless permitted or otherwise directed by applicable law, your information would remain subject to the terms of the applicable privacy policy in effect at the time of such transfer.
Aggregate Information
We may de-identify or aggregate any information, including personal information, that we collect from or about you so that you are not identified as an individual, and use and disclose that information to third parties without restriction, including for commercial purposes. We may also provide aggregate usage information and data to third parties (or allow third parties to collect that information from you), who may use such information to understand how often and in what ways people use our Services. However, we never disclose aggregate usage or de-identified information to a third party (or allow a third party to collect such information) in a manner that would identify you as an individual person.
CHOICES ABOUT YOUR INFORMATION
We strive to provide you with choices with respect to your personal information. Also, remember, you can opt not to disclose certain information to us – but keep in mind some information may be needed to create an account or to take advantage of some of the features of our Services.
Deletion, Modification, and Access to Your Information
Community members can delete, access, and modify most of their information directly through their accounts. If you would like to delete, modify, or access additional information that is not available through your account, please contact us at wewellnessbusiness@gmail.com. We may ask you to verify your identity or provide additional information before we act on your request.
We may reject or deny requests for certain reasons, such as when we believe a request is fraudulent, or when we are required to retain information for legal or record-keeping reasons.
Please note that in some cases we may be prohibited from deleting certain information (we will let you know in those situations), and some information may remain in our records after your deletion of such information from your account. We may use any aggregated or de-identified data derived from or incorporating your information after you update or delete it, but not in a manner that would identify you personally.
App and Other App Users
We may make available certain settings to control which App users may interact with you, such as blocking certain users from interacting with you.
Marketing
You may unsubscribe from our marketing communications at any time by following the “unsubscribe” link at the bottom of any such communication. Most promotional communications will also offer recipients choices about receiving additional messages.
How Long We Keep Your Information
Generally, we keep your information for as long as you tell us to, or otherwise as long as you have an account with us, as long as we need it, to provide our Services.
We may be required to retain information to comply with certain legal obligations.
We may need to retain your information to prevent harm, investigate possible violations of our Terms of Use or other policies, investigate reports of abuse, or protect ourselves or others.
In some cases we may need to comply with legal requirements to store your information, which prevents us from deleting it. For example, if we receive a notice from a court, if we get reports of abuse or other policy or terms violations, or if your account, content created by you, or content created with other users is flagged by others or our systems for abuse or other terms or policy violations.
CHILDREN
Our Services are not directed at children under 18, and we do not knowingly collect information from children under 18. If you are under 18, please do not attempt to use our Services or send any information about yourself to us.
SECURITY OF YOUR INFORMATION
We use reasonable security measures, including measures designed to protect against unauthorized or unlawful processing and against accidental loss, destruction, or damage to your information. We also take certain measures to enhance the security of our Services, however, since the Internet is not a 100% secure environment, we cannot guarantee, ensure, or warrant the security of any information you transmit to us. There is no guarantee that information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards. It is your responsibility to protect the security of your login information.
THIRD PARTY WEBSITES AND SERVICES
Our Services may contain links to other websites and services operated by third parties, and may include social media features such as Twitter, Facebook, and Instagram buttons or links. These third-party websites and services may collect information about you if you click on a link or visit those websites or services, and the social media sites may automatically record information about your browsing behavior every time you visit a website that has a social media button. Your interactions with these features and third parties are governed by the privacy policy of the third party, not by this Policy.
Changes to this policy
We may make changes to this Policy from time to time. When we do, we will post the updated version on this page. We encourage you to read this page each time that you use our Services so that you will be aware of any changes, and your continued use of our Services shall constitute your acceptance of any such changes. Changes to this Policy take effect from the date of publication, unless stated otherwise.
CONTACT US
If you have any comments, questions, concerns, complaints, or suggestions about Policy, or about our privacy practices in general, please contact us at wewellnessbusiness@gmail.com.
Last Updated: May 27, 2026